#eatlikepaulette


Paulette is a fictional “slaughterhouse-to-table” luxury dining experience that seeks to make slaughter friendly, and transforms the kill floor into an elegant and engaging place for both the curious and the cynical. To design Paulette - both the marketed guest experience and the mechanized black-box slaughter line on the other side of the wall - was to design a brand, and a surrounding fiction, as well as the facility itself. Each detail only reveals a fragment of the full picture.
 
TYPE : Brand Identity, Illustration, Speculative
STATUS : Student work, Completed 2023
ROLE : Brand designer, Prop designer
COLLABORATORS : Design for the Paulette facility was led by Morgan Doherty and Ella Larkin, under the instruction of Catty Dan Zhang